DEDICATED MARKETING DIRECTOR
Affordable digital marketing director on a monthly retainer.
Someone to own the strategy, decide what happens next, and make sure it actually gets done.
Senior experience
Not a junior learning the job on your budget.
No long contracts
Month to month. Tell us to stop and we stop.
You own everything
Accounts, files, data, and logins stay yours.
WHY THIS EXISTS
Most businesses do not need another marketing hire. They need someone to steer.
A marketing manager in the United States costs around $85,000 a year before benefits. And a director costs EVEN more. Either one takes months to find. And you carry the risk that they are strong in one channel and guessing at the rest.
So you do it yourself between other jobs. Or you hand pieces to freelancers. Each one does their bit, and nobody is looking at the whole thing.
This is the middle option. One experienced person sets the direction and makes the calls. Then we either do the work, or we make sure the right people do.
A plan, and a reason for it
Where your buyers are. What to say to them. Which channels are worth the money, and what to do first. In writing, reviewed every quarter.
Decisions made, not escalated
You stop being the bottleneck. We decide what runs, what gets cut, and what to try next. Then we tell you what we did and why.
Numbers you can trust
One monthly report across everything, with the things that did not work called out before you notice them.
PLANS
Every plan comes with all of this...
- A written marketing plan with goals you agreed to, reviewed every quarter
- Your numbers reviewed monthly and reported plainly
- One person who owns it and picks up the phone
- Offer and messaging review — what you say and why anyone should care
- Budget guidance — what to spend, where, and what to stop spending on
- Your other vendors coordinated so you stop being the middleman
- Your accounts and files stay yours, every login and every document
- Spend caps set so a bill never surprises you
- A direct line to your account rep, not a ticket queue
Dedicated Strategy
$749/mo
We do the thinking. You or your team do the doing.
- Everything above
- Complimentary account setup
- Monthly call
- Written direction your team can follow
- We review your team's work on the monthly call
- We run your ads
- Content and email handled for you
- Website and landing page changes
- Creative production run for you
MOST POPULAR
Ads Plus
$1895/mo
We do the thinking, and we run the paid side.
- Everything in Strategy
- Meta and Google ads run in full
- Retargeting across both
- Call every two weeks
- Content and email handled for you
- Creative production run for you
Premium Plus
$3,595/mo
We do the thinking and the doing.
- Everything in Ads Plus
- Content and email written and sent
- Website and landing page changes made for you
- Unlimited management of other channels (such as TV, radio, and billboards
- Produces all video ads
- We manage your other vendors with full transparency
- Deep strategy session each quarter
Pay by PayPal. No setup fee, no contract to sign, and we cover the processing fee. Cancel before your renewal date and nothing bills.
We take a small number of Dedicated clients at a time so nobody gets a piece of someone who is stretched thin. When we are full, we say so and put you on the list.
WHERE THE LINE SITS
What is in the retainer, and what is not.
Our time and judgment is the retainer
Planning, deciding, running, and reporting. That is what the monthly fee buys and it does not move around.
Ad spend goes to the platforms
You pay Meta, Google, or anyone else directly from your own card. We never mark it up. Where we run ads, you pay your plan price or 12.5% of ad spend, whichever is higher.
Making content is quoted separately
We tell you what to make and write the copy in every plan. Filming, editing, and design get quoted on their own. On Strategy and Everything we run that too, and you approve each cost first.
One promise. In writing.
30 day money back guarentee
If the work is not what you hoped for, tell us and we will keep at it until it is.
If we still cannot get there, we give that month’s management fee back.
COMMON QUESTIONS
What people ask us first.
How is this different from hiring someone?
No salary, no benefits, no recruiting, and no ramp up. You can stop any month. And you get senior judgment without paying a senior salary.
How is this different from your Ads service?
The Ads service runs your paid campaigns. This runs your marketing. If you already know what you want and just need the ads handled, buy Ads. If you need someone deciding what to do in the first place, buy this.
What if I already have an agency or freelancers?
We often manage them rather than replace them. You get someone on your side who knows what to ask for and can read a report. That beats starting over.
Can I move between plans?
Any month. You can start on Strategy and move up when the plan outgrows your team’s capacity to execute it.
Do you work with nonprofits?
Yes. Thirty percent off, published and permanent, plus Google Ad Grant setup and management where it applies.
Do I have to get on a call?
For this one, yes. It is a bigger commitment on both sides. We want to be sure it fits before either of us starts. The review beforehand is free and needs no call.
Tell us where your marketing is stuck.
Send us your website and whatever you are running now. We will send back a free review. What is working, what is wasting money, and what we would fix first. We will also tell you if you do not need this level of help. You keep it either way.
Or email contact@abovepar.io